Domain names could be next.
888 Holdings, a new online gaming operator in New Jersey, is offering Giants receiver Hakeem Nicks $88,800 to legally change his name to 888.com, with the money going toward a charity of his choosing.
According to the Bergen Record, Nicks “would be required to legally change his name on all official documentation including his driver’s license, social security card, passport, bank accounts and other forms of identification for one full year.”
Additionally, as per terms of the proposed agreement, the name change must be acknowledged by the NFL, amended on his official team jersey, roster listing, programs, and personal appearance billings.
888.com would handle all costs of such changes, and hopes Nicks will take them up on it.
“We’re excited that 888.com is up and running in New Jersey,” said Brian Mattingley, CEO of 888 Holdings. “As we consider 888 to be the premier gaming site in the Garden State, we thought it was appropriate to align ourselves with other area notables. We couldn’t think of a more fitting local athlete than Big Blue’s very own number 88, Hakeem Nicks. We are also aware that Hakeem’s contract is up, so we hope that he sees this as a gesture to stay and as an opportunity to benefit a local charity that he supports.”
888.com bills itself as “one of the world’s most popular online gaming entertainment and solutions providers,” providing casino-type games like poker, blackjack, roulette, and slots. Internet betting became legalized in New Jersey this past November.
An impending free agent, Nicks surely wouldn’t be doing himself any favors by associating with this company, even though it’d make for some truly epic commentary.
(You’re welcome for the free promotion, Brian.)